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Ubigi cellular data connectivity is now included in the new BMW 7 Series in Japan.

Transatel, a subsidiary of NTT Ltd., announces today that its worldwide B2C connectivity service, Ubigi, was chosen by BMW Japan to be included in its new BMW 7 Series. This agreement is part of the partnership between NTT Communications Corporation and BMW Japan. Ubigi SIM cards will be pre-installed in the car, allowing passengers to enjoy an exceptional rear-seat infotainment experience with the 31-inch 8K BMW Theatre Screen, including movies, music, and gaming onboard. New BMW 7 Series owners in Japan will also be offered 200 GB pre-loaded Ubigi data for free for 6 months when purchasing the vehicle to activate in-car Wi-Fi and connect to video streaming services such as Amazon Prime Video, Netflix, Disney +, Hulu, and YouTube.

After Jaguar Land-Rover and Fiat Chrysler Automobiles (FCA, now Stellantis), this new contract is strengthening our position in automotive connectivity. It was made possible by the strong synergies inside the NTT Group, with NTT Communications in particular. Ubigi eSIM service has been available in always connected PCs in Japan since 2017 and we look forward to announcing more partnerships with OEMs soon.” says Jacques Bonifay, CEO of global MVNO Transatel who launched Ubigi brand.

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